{"id":2498,"date":"2018-03-04T14:06:00","date_gmt":"2018-03-04T14:06:00","guid":{"rendered":"https:\/\/allisonworldwide.com\/?p=2498"},"modified":"2023-09-06T14:58:21","modified_gmt":"2023-09-06T14:58:21","slug":"thebirthofmobilityculture","status":"publish","type":"post","link":"https:\/\/www.allisonworldwide.com\/thebirthofmobilityculture\/","title":{"rendered":"THE BIRTH OF MOBILITY CULTURE"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">TECHNOLOGY\u2019S INFLUENCE ON HOW WE GET FROM HERE TO THERE<\/h2>\n\n\n\n<p>No matter where we live, our transportation options are more robust than ever. In our latest report, we explore the changing definition of transportation and how an influx of new mobility solutions are paving the way for a cultural shift \u2013 and the birth of mobility culture.<\/p>\n\n\n\n<p>Resulting from the intersection of transportation and technology, this cultural shift will be driven forward by a new generation of consumers \u2013 those just now coming of driving\/ride-sharing age. &nbsp;Much in the way Baby Boomers in their teens and twenties defined American car culture, Gen Z will ultimately become synonymous with mobility culture.<\/p>\n\n\n\n<p>The transportation values of the past and long associated with American car culture are evolving to place priority on shared timed, shared experiences and shared values. Through this evolution, transportation will become more of a social experience than it is today \u2013 and the \u201cme\u201d prioritized within car culture will shift to \u201cwe.\u201d<\/p>\n\n\n\n<p>The report, based on a survey of U.S. consumers fielded in January 2019, reveals a clear shift in consumer attitudes, values and behaviors when making transportation decisions. For marketers, the changing definition of transportation and birth of mobility culture require a different approach. Whereas car culture reinforces an outward reflection of self, alignment of consumer and societal values drives mobility culture. To stay ahead of this shift and to learn more download the report.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" data-id=\"2510\" src=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-791x1024.jpg\" alt=\"\" class=\"wp-image-2510\" srcset=\"https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-791x1024.jpg 791w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-232x300.jpg 232w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-768x994.jpg 768w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-1187x1536.jpg 1187w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-1583x2048.jpg 1583w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_1-scaled.jpg 1978w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" data-id=\"2509\" src=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_2-791x1024.jpg\" alt=\"\" class=\"wp-image-2509\" srcset=\"https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_2-791x1024.jpg 791w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_2-232x300.jpg 232w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_2-768x994.jpg 768w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_2-1187x1536.jpg 1187w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_2.jpg 1445w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" data-id=\"2508\" src=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-791x1024.jpg\" alt=\"\" class=\"wp-image-2508\" srcset=\"https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-791x1024.jpg 791w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-232x300.jpg 232w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-768x994.jpg 768w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-1187x1536.jpg 1187w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-1583x2048.jpg 1583w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_3-scaled.jpg 1978w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" data-id=\"2507\" src=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-791x1024.jpg\" alt=\"\" class=\"wp-image-2507\" srcset=\"https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-791x1024.jpg 791w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-232x300.jpg 232w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-768x994.jpg 768w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-1187x1536.jpg 1187w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-1583x2048.jpg 1583w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_4-scaled.jpg 1979w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"792\" height=\"1024\" data-id=\"2506\" src=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_5-792x1024.jpg\" alt=\"\" class=\"wp-image-2506\" srcset=\"https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_5-792x1024.jpg 792w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_5-232x300.jpg 232w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_5-768x994.jpg 768w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_5-1187x1536.jpg 1187w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_5.jpg 1352w\" sizes=\"(max-width: 792px) 100vw, 792px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"791\" height=\"1024\" data-id=\"2505\" src=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-791x1024.jpg\" alt=\"\" class=\"wp-image-2505\" srcset=\"https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-791x1024.jpg 791w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-232x300.jpg 232w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-768x994.jpg 768w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-1187x1536.jpg 1187w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-1583x2048.jpg 1583w, https:\/\/www.allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL_Page_6-scaled.jpg 1978w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"has-medium-font-size\"><strong><a href=\"https:\/\/allisonworldwide.com\/wp-content\/uploads\/2023\/09\/The-Birth-Of-Mobility-Culture_POV-Paper_FINAL.pdf\">DOWNLOAD PDF<\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>TECHNOLOGY\u2019S INFLUENCE ON HOW WE GET FROM HERE TO THERE No matter where we live, our transportation options are more [&hellip;]<\/p>\n","protected":false},"author":24,"featured_media":2511,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[9,10],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.1 (Yoast SEO v21.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Birth of Mobility Culture - Allison<\/title>\n<meta name=\"description\" content=\"Discover the birth of mobility culture and the impact of technology on transportation. 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